The e2 Agency  ·  Media Kit

Booredatwork

@BooredAtWork  —  New York

Day-one tech, every day. BooredatWork is where new gadgets get their first look — phones, PCs, gaming gear and TVs, unboxed and tested the moment they land, with 32 uploads a month across YouTube, TikTok and Instagram. 362M lifetime views, a 37.9M-view top upload, and launch-day coverage from the biggest names in tech.

Booredatwork, photographed outdoors in a cream jacket.

Total reach  ·  YouTube + TikTok + Instagram

1.72M

Audience

Where the audience lives

TikTok740K
YouTube709K
Instagram272.8K
Combined1.72MAcross three platforms

Performance

YouTube

Last 30 days · 32 uploads — 11 long-form, 21 Shorts

Subscribers709K
Videos published6,303
Views, last 30 days4.65M
Avg likes1,887Per upload
Avg comments122Per upload
Engagement rate1.38%Likes and comments per view
Lifetime channel views362M
Best performing upload37.9M
Uploads per month32

Performance

Instagram

Last 18 posts

Followers272.8K
Posts published3,856
Avg likes2,804Per post
Avg comments34Per post
Follower engagement1.04%
Engagements, last 18 posts51,093
Top reel · likes1.4M
Second reel · likes1.1M
Third reel · likes64.5K

Recent coverage

What he covers

Last 90 days

Brands in recent uploads

  • Apple
  • Samsung
  • Google
  • ASUS ROG
  • Sony
  • Lenovo
  • MSI
  • Alienware
  • Poco
  • Hisense
  • Microsoft Surface
  • Rokid

Categories

  • Gaming & games
  • PC & gaming hardware
  • Consumer tech
  • Automotive
  • Streaming & creator gear

Highest-reach uploads

  • Sony BRAVIA 9 II: Seeing is Believing!37.9M
  • iPhone Duo First Look & Hands-on742K
  • 2026 Asus G16 RTX 5090 Unboxing645K
  • iPhone 18 Pro Max Hands-on626K
  • iPhone Duo Silicone Case from Apple594K

Partnerships

The e2 Agency

partnerships@thee2agency.com

Figures current as of September 23, 2026.